DIRECTOR OF
PRODUCTION
indeed
Going into my senior year I was tasked, alongside ad team, to figure out how to get other people my age to look for jobs. The answer seems to be accessibility.
brief
Get Indeed to the top of Gen-Z’ mind.
insight
While Gen-Z looks for jobs, networking and lengthy applications feel like working full time — creating anxiety.
strategy
Showcase how Indeed simplifies the job search to hitting apply, making it the perfect first choice for Gen-Z’ entry into the workforce.
indeed helps people get jobs — faster
ad star awards — 2023
ad star — best creative concept executions
team
advisors — paul swangard, dave koranda
art direction — katey williams, zoe gale, ama allen
design — sophia fuselier, ally woodring, josh maruyama
copy — bella noe, zach whitley, francesca meninger, veronica thede
strategy — keely mcmahon, coltin hill, sophia ramazzotti, stephanie bucuroaia, aaron moskovitz, dean griffin
production — me, claudia lee, maya merrill, katerina triantaffilou, niklas kedefors
media — bella lachman, joy collins, francesca milhizer, sasha poll, emma ramage, hannah reubens, hannah crump
account — jack goodman, sammy harris, nicole alstrin, chloe splinter
project — noah brown, conner grams, haley koski